Pocket FM

Live Action Pocket FM Campaign
The project
Backed by Lightspeed Ventures, Tencent, and Times Internet, Pocket FM, is an Indian audio entertainment platform. Pocket FM's Live-action Video Ad campaign used emotional storytelling and slice-of-life themes to boost app downloads and subscriptions. High production value and creative innovation positioned it as an aspirational platform for targeted audiences.
What we took care of?

-  Market Research & Customer Journey
-  Positioning, Concept and Screenplay
-  Casting, Direction & Pre Production
-  Set Design, Art Direction and Production
-  Post Production, VFX, GenAI Workflows
-  Sound Design and Music Composition