Oswaal Books

Jeetu bhaiya in PTA Meeting Ad
The project
Jitendra Kumar aka Jeetu Bhaiya, in collaboration with Bombay Locale, stars in a digital video campaign for Oswaal Books, a 100-crore revenue publishing company. Focused on parents as the target audience, the campaign uses high-quality production and impactful messaging to reinforce Oswaal Books’ brand as a trustworthy choice for educational resources.
What we took care of?

-  Market Research & Customer Journey
-  Positioning, Concept and Screenplay
-  Casting, Direction & Pre Production
-  Set Design, Art Direction and Production
-  Post Production, VFX, GenAI Workflows
-  Sound Design and Music Composition