Zoho CRM

Part of Zoho - Desh Ka Business Software, a 6-film product explainer campaign built for Indian audiences. Each film is structured so the cutdowns work as standalone performance marketing collaterals across LinkedIn, X, and YouTube. This one uses a cricket-match metaphor to make sales inefficiency instantly relatable: dropped follow-ups, scattered customer context, and an unclear pipeline. The story positions Zoho CRM as the fix, one system to manage leads, deals, and next actions with clear visibility and control. Fast to understand, easy to repurpose, and built to land the message in seconds.